Confidential Broker Opinion of Value
524 Lincoln Ave
Pasadena, CA 91103
10Units
6,592Square Feet
2025Year Built
10,945SF Lot
Filip Niculete
Filip Niculete
Senior Managing Director Investments
Glen Scher
Glen Scher
Senior Managing Director Investments
Morgan Wetmore
Morgan Wetmore
Associate

Prepared Exclusively for Pasadena Lincoln LLC

August 2026

Team Track Record
LA Apartment Advisors at Marcus & Millichap
LAAA Team of Marcus & MillichapExpertise, Execution, Excellence.
492Closed Transactions
340Apartment Sales
14Within 2 miles
#1Most Active in LA County
LAAA Portfolio Map

"We Didn't Invent Great Service, We Just Work Relentlessly to Provide It."

The LAAA Team has closed 492 transactions totaling $1.55B across 21 states and Washington, D.C., including 340 apartment sales covering 4,668 units.

Our Team
#1 Most Active Multifamily Sales Team in LA County
CoStar • 2019, 2020, 2021 • #4 in California
Filip Niculete
Filip Niculete
Senior Managing Director Investments
Filip Niculete advises multifamily owners and investors throughout Southern California with an emphasis on disciplined marketing and execution.
Glen Scher
Glen Scher
Senior Managing Director Investments
Glen Scher advises apartment owners and investors across Southern California with a focus on evidence-based pricing and transaction execution.
Morgan Wetmore
Morgan Wetmore
Associate
Morgan Wetmore is an Associate with the LAAA Team specializing in multifamily investment sales across Pasadena and the San Gabriel Valley.
Aida Memary
Aida Memary
Associate, Investments
Logan Ward
Logan Ward
Associate, Investments
Luka Leader
Luka Leader
Associate, Investments
Alexandro Tapia
Alexandro Tapia
Associate, Investments
Blake Lewitt
Blake Lewitt
Associate, Investments
Mike Palade
Mike Palade
Agent Assistant
Tony H. Dang
Tony H. Dang
Business Operations Manager
Tirajeh Vossoughi-Horton
Tirajeh Vossoughi-Horton
Investment Brokerage Intern
Key Achievements

As Featured In
Our Marketing Approach & Reach
Every Active LA Multifamily Buyer, Within Days of Launch
23,500+Active Email Subscribers
36,000+Owner & Investor Contacts
60,000+Buildings Tracked
100+Targeted Buyer Calls

Our public, continuously maintained reach combines active email subscribers, owner and investor contacts, a building-owner database, and targeted direct buyer calls for each listing.

"We are PROACTIVE marketers, not reactive."

How We Find Your Buyer

Most brokers are reactive. They post the listing, run an email blast, and wait for the phone to ring. We do all of that, and we do it well. Then we do the part almost nobody does. We pick up the phone.

Before your building goes to market, our system builds a probable buyer list for it specifically. It pulls the county assessment record for every property in the surrounding area: who owns it, where their mail goes, what they paid, when they bought, who financed it, and how many other buildings they hold. Out of that come the three groups most likely to buy your building. Owners of comparable product nearby. Buyers who have closed on buildings like yours recently. Exchange buyers with money that has to be placed on a deadline.

That list runs well over 100 names, and we call every one of them.

This is a proven system and we built it ourselves. It is not a Marcus & Millichap product and it did not come with the brand. Our team designed it, we own it, and we use it on every listing we take.

Sitting on top of it is the part software cannot buy. Careers spanning 20 years of notes on these same buyers. We have their direct numbers and their emails. We know what they bought last, what they passed on and why, and what they are hunting for now. Every seller we take on inherits all of it on day one.

Then we work it. Buyer lists, offer matrices, and a straight answer every week on who called, who toured, and what they said.

How We Reach the Market

The campaign will combine direct buyer outreach, the Marcus & Millichap platform, and dedicated digital presentation.

Investment Overview
524 Lincoln Ave
10Units
6,592Building SF
2025Year Built
10,945Lot SF

524 Lincoln Ave is a ten-unit apartment property in Northwest Pasadena consisting of an eight-unit 1925 building that was fully renovated in 2025 and two detached accessory dwelling units completed the same year. The original building totals 5,392 SF on a 10,945 SF PSR3-zoned lot.

Six units are occupied at $13,620 per month per the July 31, 2026 rent roll. Four units are vacant and rent-ready: two renovated one-bedroom units at $2,250 asking and both new two-bedroom ADUs at $2,450 asking. Scheduled income in this analysis includes all four at their asking rents.

Ownership acquired the property in December 2020, completed the renovation and ADU program in 2025, and operates it with third-party professional management.

The property fits private investors seeking turnkey Pasadena rental product: a fully renovated building with two new-construction ADUs, four units of immediate lease-up income, and mark-to-market upside on the occupied units.

524 Lincoln Ave

Investment Highlights

  • Ten units: eight fully renovated apartments plus two detached ADUs completed in 2025
  • Originally built 1925 and fully renovated in 2025 inside and out
  • Four one-bedroom, four two-bedroom, and two new-construction two-bedroom ADU floor plans
  • Four vacant units, including both new ADUs, ready for immediate lease-up at asking rents
  • Occupied rents average $2,270 per month with upside to market on turnover
  • 10,945 SF (0.25 acre) PSR3-zoned lot with on-site parking
Location Overview
Northwest Pasadena, minutes from Old Pasadena and the Rose Bowl

The property sits on Lincoln Avenue in Northwest Pasadena, approximately one mile from the Old Pasadena retail and dining district and roughly the same distance from the Rose Bowl and Brookside Park recreation corridor.

Residents reach the 210 freeway in minutes, with Metro L Line service at Memorial Park connecting to downtown Los Angeles. Major employers within a short drive include Huntington Health, Caltech, JPL, and the Playhouse District office core.

Northwest Pasadena draws renters priced out of central Pasadena while keeping walkable access to the same amenity base, supporting durable occupancy for well-maintained smaller properties.

Property & Location Details
Address524 Lincoln Ave
CityPasadena, CA 91103
APN5726-015-017
Year Built2025
Building SF6,592
Lot Size10,945 SF (0.251 ac)
Units10
ParkingOn-site parking; verify configuration and count during inspection
Location Map
Property Details
524 Lincoln Ave
Property Overview
Units10
Year Built2025
Building SF6,592
Lot SF10,945
APN5726-015-017
Unit Mix
4x 1 Bed / 1 Bath650 SF
4x 2 Bed / 1 Bath698 SF
2x 2 Bed / 1 Bath ADU (2025)600 SF

The original building is a two-story wood-frame structure totaling 5,392 SF with four one-bedroom and four two-bedroom units, fully renovated in 2025 per ownership. The two detached ADUs are new 2025 construction of 600 SF each; total building area of approximately 6,592 SF includes the ADU square footage.

One-bedroom units are approximately 650 SF per the underwriting model. Two-bedroom square footage in the original building is estimated at approximately 698 SF, derived from the gross building area less the one-bedroom allocation. Unit-level square footage, renovation scope, and ADU permits and certificates of occupancy should be verified during inspection.

Photography shown dates to 2020 and predates the 2025 renovation; updated photography is recommended for the marketing campaign.

Buyer Profile & Transaction Strategy
Target Investors and How We Reach Them

Target Buyer Profile

Turnkey private investor

An owner seeking renovated, low-capex Pasadena product with immediate lease-up income already built in.

Owner-operator

A hands-on investor who executes the four-unit lease-up and manages the asset toward its 6.24% market-rent yield.

1031 exchange buyer

An exchange buyer seeking a manageable, recently renovated Pasadena asset with day-one income and identifiable upside.

Transaction Strategy

Lease the four vacant units

Units 101 and 102 plus both new ADUs are rent-ready at a combined $9,400 per month asking, taking the property from $13,620 to $23,020 of monthly scheduled income.

Mark occupied rents to market on turnover

Occupied rents average $2,270 against $2,250 to $2,450 underwritten market levels. State law permits a reset to market rent when a unit turns over.

Own new-construction income with minimal capex

The 2025 renovation and new ADUs minimize near-term capital needs and position the asset for durable rents at the top of the submarket.

Rent Comparables
Achieved and Asking Rents in the Immediate Submarket
Rent Comps Map
AddressUnit TypeSFAsking RentDistance
231 E Villa St, Pasadena1 Bed / 1 Bath671$2,2500.45 mi
275 N Oakland Ave, Pasadena1 Bed / 1 Bath727$2,2910.79 mi
456 E Orange Grove Blvd, Pasadena1 Bed / 1 Bath570$2,3000.85 mi
380 Parke St, Pasadena1 Bed / 1 Bath480$2,1000.64 mi
820 N Raymond Ave, Pasadena2 Bed / 1 Bath880$2,4950.48 mi
869 Lincoln Ave, Pasadena2 Bed / 1 Bath900$2,4950.40 mi
570 N Los Robles Ave, Pasadena2 Bed / 1 Bath856$2,4950.71 mi
853 N Raymond Ave, Pasadena2 Bed / 1 Bath975$2,3000.48 mi
303 N Oakland Ave, Pasadena2 Bed / 1 Bath827$2,3630.78 mi
Average (9 rent comps)765$2,3430.62 mi

Current asking rents at nearby properties range from $2,250 to $2,300 for one-bedroom units and $2,300 to $2,495 for two-bedroom units, supporting the underwritten market rents of $2,250 and $2,450 and the $2,450 asking rents on the new ADUs. The $2,100 asking rent at 380 Parke St reflects a substantially smaller 480 SF unit.

Comparable rents are current asking rents at nearby properties. They provide a market sensitivity and are not represented as achieved subject rents.

Sale Comparables
6 Closed Sales in the Submarket
Sale Comps Map
AddressYrUnitsBldg SFSale Price$/Unit$/SFGRMCapDate
826 N Summit Ave, Pasadena195653,658$1,085,000$217,000$29711.246.04%April 28, 2026
965 N Summit Ave, Pasadena195864,275$1,512,000$252,000$35412.825.17%December 31, 2025
1757 E Villa St, Pasadena195963,936$1,500,000$250,000$381--July 10, 2026
696 Earlham St, Pasadena196565,640$1,800,000$300,000$31912.485.45%November 6, 2025
679 Earlham St, Pasadena196586,291$2,260,000$282,500$35910.916.52%August 27, 2025
423 N Garfield Ave, Pasadena1962129,272$2,850,000$237,500$30711.246.14%May 8, 2026
Median (6 comps)4,958$1,656,000$251,000$33611.246.04%-

Pasadena multifamily continues to trade actively in the 5 to 8 unit range, with six closed sales in the surrounding blocks since August 2025 spanning $217,000 to $300,000 per unit and 5.17% to 6.52% cap rates on in-place income.

The analysis considers current income with the vacant units at asking rents, supported market rents from nearby availabilities, and the recent transaction evidence summarized in the comparable sections.

1. 826 N Summit Ave, Pasadena - A five-unit 1950s property eight blocks north of the subject that closed at $1,085,000. Sets the entry point of the range at $217,000 per unit and a 6.04% cap rate on in-place income. Smaller building with a lower rent basis than the subject's two-bedroom-heavy mix.

2. 965 N Summit Ave, Pasadena - A six-unit 1958 property in the same northwest quadrant that closed at $1,512,000. Demonstrates buyers paying $354 per SF and a 12.82 GRM for below-market in-place rents. The lowest cap rate in the set, reflecting rental upside priced into the deal.

3. 1757 E Villa St, Pasadena - The most recent closing in the set, a six-unit property in east Pasadena at $1,500,000. The freshest evidence of per-unit pricing at $250,000 and the highest per-SF print in the set at $381. Income terms were not disclosed; east Pasadena location commands a modest premium.

4. 696 Earlham St, Pasadena - A six-unit 1965 building of larger two-bedroom units near Pasadena City College that closed at $1.8M. Tops the per-unit range at $300,000, showing what larger two-bedroom floor plans command. Bigger average unit size than the subject; central location east of Lake Ave.

5. 679 Earlham St, Pasadena - The only eight-unit sale in the set, directly across the street from 696 Earlham, closed at $2.26M. The closest match to the subject's unit count, at $282,500 per unit and a 6.52% cap rate. 1965 construction with larger building area; sold with stronger in-place income than the subject.

6. 423 N Garfield Ave, Pasadena - A twelve-unit 1962 property near the Playhouse District that closed at $2.85M. The largest transaction in the set, demonstrating depth of demand for Pasadena multifamily above $2.5M at a 6.14% cap rate. Fifty percent more units than the subject; per-unit pricing reflects the larger unit count.

Financial Analysis
524 Lincoln Ave

Unit Mix & Scheduled Rent

UnitsTypeApprox SFCurrent RentCurrent MonthlyMarket RentMarket Monthly
41 Bed / 1 Bath650$2,185$8,740$2,250$9,000
42 Bed / 1 Bath698$2,345$9,380$2,450$9,800
22 Bed / 1 Bath ADU (2025)600$2,450$4,900$2,450$4,900
Total Scheduled Rent$2,302$23,020$2,370$23,700
Additional Income-$0-$0
Monthly Scheduled Gross Income-$23,020-$23,700

Annualized Operating Data

 CurrentMarket
Scheduled Gross Income$276,240$284,400
Vacancy Reserve at 3.0%($8,287)($8,532)
Gross Operating Income$267,953$275,868
Operating Expenses($79,764)($80,159)
Net Operating Income$188,189$195,709
Loan Payments($150,562)($150,562)
Pre-Tax Cash Flow$37,627$45,147
Principal Reduction$23,878$23,878
Total Return Before Taxes$61,505$69,025

Annualized Expenses

 CurrentPro Forma
Real Estate Taxes[1]$38,561$38,561
Insurance[2]$8,995$8,995
Utilities - Electric[3]$1,043$1,043
Utilities - Water & Sewer[3]$1,272$1,272
Trash Removal[3]$2,400$2,400
Repairs & Maintenance[4]$3,497$3,497
Landscaping[4]$2,331$2,331
Pest Control[4]$1,286$1,286
General & Administrative[5]$1,500$1,500
Miscellaneous[5]$1,481$1,481
Replacement Reserves[6]$2,000$2,000
Operating Reserves[6]$2,000$2,000
Management Fee[7]$13,398$13,793
Total Operating Expenses$79,764$80,159
Expense Ratio29.8%29.1%
Per Unit$7,976$8,016
Per Square Foot$12.10$12.16

Notes to the Operating Statement

[1] Real Estate Taxes: Underwritten at reassessment on the recommended list price at the 1.23% effective rate for tax rate area 7-695. Current taxes are $19,141 (2025) on a $1,510,791 assessed value.

[2] Insurance: Pro forma allowance per the underwriting model; obtain current quotes during diligence.

[3] Utilities and Trash: Annualized from the July 2026 fiscal year-to-date operating statement (Focus Property Services). Trailing figures reflect the original eight units; ADU utility costs and full-occupancy trash service to be confirmed.

[4] Repairs, Landscaping, Pest Control: Normalized allowances informed by trailing operations; verify the trailing 12-month repair history during diligence.

[5] General, Administrative and Miscellaneous: Underwriting allowances per the pricing model.

[6] Reserves: Replacement and operating reserve allowances.

[7] Management Fee: Underwritten at 5.0% of effective gross income. The property is currently managed by a third-party manager, Focus Property Services Inc.

Owner-reported figures are unaudited. A buyer should verify all income and expenses in due diligence.

Summary
Operating Data
Price$3,135,000
Number of Units10
Price per Unit$313,500
Price per SF$475.58
Current GRM11.35
Market GRM11.02
Current Cap Rate6.00%
Market Cap Rate6.24%
Proposed Financing
Loan Amount$2,037,750
Down Payment$1,097,250
Interest Rate6.25%
Amortization30 years
DCR1.25

The recommended list price is $3,135,000, within a supported range of $3.05M to $3.25M. On the ten units with the four vacant units at asking rents, the price reflects a 6.00% current cap rate and 11.35 GRM, improving to a 6.24% cap rate at underwritten market rents on turnover. Real estate taxes are underwritten at reassessment on the list price.

At $313,500 per unit the price sits just above the $217,000 to $300,000 per unit range set by the comparable sales, every one of which is unrenovated 1950s and 1960s product. The premium is carried by the 2025 renovation, the two new-construction ADUs, and a 6.00% day-one yield against comparable sales trading between 5.17% and 6.52% on older, un-upgraded buildings.

The lease-up of the four vacant units is the primary execution item; at asking rents they represent $112,800 of the $276,240 annual scheduled gross income.

Recommended List Price
$3,135,000

Supported value range: $3,050,000 to $3,250,000

Disclosures

Rent roll and operating figures for the original eight units are transcribed from the July 31, 2026 rent roll and July 2026 cash flow statement prepared by Focus Property Services Inc. The two ADUs do not yet appear on the property management rent roll.

Units 101 and 102 and both ADUs are vacant; scheduled income includes all four at asking rents of $2,250 (one-bedroom) and $2,450 (ADU).

The property was originally constructed in 1925; the Year Built shown reflects the 2025 full renovation and ADU completion per ownership. Renovation scope, ADU permits, certificates of occupancy, and ADU square footage (600 SF each per ownership) should be independently verified.

Total building area of approximately 6,592 SF includes the ADU square footage; the original building is 5,392 SF per county records.

The property is subject to the City of Pasadena rent stabilization ordinance (Measure H). Annual increases on occupied units are limited by the ordinance; state law permits re-rent at market on vacancy. New-construction ADUs may be exempt from local rent caps under state law; verify applicability.

Property photography dates to 2020 and predates the 2025 renovation.

Comparable sale data is drawn from public records and industry databases and should be independently verified. The 1757 E Villa St sale recorded at $1,457,000 in county transfer records; the table reflects the reported price of $1,500,000.

This analysis is a broker opinion of value, not an appraisal. All figures should be independently verified during due diligence.